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Blog
03/05/2018

The agreement for the wine business internationalization is signed in Verona

An important partnership between UniCredit bank and the most significant Italian wine associations - UIV, Federvini, Assovini Sicilia and Agivi - is signed in Verona at Veronafiere with the aim of supporting the wine sector by transforming this precious Italian product into globally recognized icon.

The agreement is signed during the 52nd edition of Vinitaly, the most important exhibition in the world dedicated to the wine and spirits industry, that took place in Verona in mid-April and turned the city into the capital of wine. The new agreement, called "One4Wine", offers to companies different types of financing: to promote itself abroad, for current expenses, for the ageing of wine and to purchase stocks. Gianni Franco Papa (General Manager of UniCredit bank), Ernesto Abbona (President of UIV - Italian Wine Union), Sandro Boscaini (President of Federvini - Italian Federation of Industrialists, Producers, Exporters and Importers of wines), Alessio Planeta (President of Assovini Sicilia) and Federico Terenzi (President of Agivi - Association of Young Italian Wine Entrepreneurs) are the protagonists of the agreement.

The wine business is a very widespread market with ample opportunities for growth: for the second consecutive year Italy is the largest producer of wine in the world, surpassing France. Italy is also the main exporter in the United States. The gain in the last five years is equal to 6.2% per year and follows the progress of companies towards a better qualitative typology. This is revealed by the Industry Book 2018, the study conducted annually by UniCredit bank about trends, competitive dynamics and development and credit perspectives in the wine sector.

The wine economy focuses not only on quality products, but also on new business models - more dynamic, immediate and fast - aimed at the internationalization of Made in Italy excellence. In terms of innovation, digital commerce and tax benefits, much can be done to make the Italian wine sector more interesting. This is the reason that led UniCredit bank to support national business in terms of wine with special financial projects that favor more than 2,000 companies and 300,000 wineries with particular reference to IGT, DOC, DOCG and sparkling wines.

The wine business is an Italian excellence: it has to be increased with precious and original proposals, enhancing the traditions and the innovative potential of the many wineries that throughout Italy, with a great presence in Veneto and also in Verona land, carry on the history of a fine and ancient cultivation.

Wine Business
 
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